Tri-Rail Rewards Program
TRI-RAIL RIDERS GET EVEN MORE FOR THEIR MONEY WITH NEW "RAIL REWARDS" PROGRAM
Media Contact:
Bonnie Arnold, Director of Marketing
SFRTA/Tri-Rail
(954) 788-7936
Attractions, restaurants and retailers offer special discounts
Fort Lauderdale, FL (March 18, 2010) -- Tri-Rail is already a great value for thousands of people who ride the train to get to work, school and some of South Florida's most popular attractions and special events. Now, Tri-Rail riders who purchase a Tri-Rail Monthly Ticket will get even more for their money with "Rail Rewards," a new program providing value-added, special offers and coupons from South Florida attractions, restaurants and retailers.
"We are excited about rolling out 'Rail Rewards' as another way we can highlight how Tri-Rail offers passengers a great value with monthly service for just $100," said Director of Marketing Bonnie Arnold, South Florida Regional Transportation Authority/Tri-Rail. "We anticipate that this effort will engage new riders to get onboard and enjoy all that Tri-Rail has to offer, including low fares, convenient train stations, easy access to bus and Metrorail connections and now, special offers as an added savings."
Getting started with Tri-Rail's "Rail Rewards" is easy. Consumers can purchase a Tri-Rail Monthly Ticket and will be eligible to download coupons for some of South Florida's popular eateries, sporting events and attractions. The special offers may vary in order to provide new and exciting opportunities, so consumers must be sure to purchase a Tri-Rail Monthly Ticket, and register each month to keep saving with "Rail Rewards."
"Rail Rewards" will kick off in late March, just in time for consumers to purchase a Tri-Rail Monthly Ticket for April 2010. Participating partners include, but are not limited to, Art & Culture Center of Hollywood, Billie Swamp Safari, Boomers, Butterfly World, Cold Stone Creamery, Discovery Cruise Line, Flamingo Gardens, Florida Marlins, International Game and Fish Association, Xtreme Indoor Karting, Jungle Island, McDonald's, Miami Metro Zoo, Miami Subs Pizza & Grill, Monkey Jungle, Museum of Discovery and Science, Muvico Theaters, Palm Beach Zoo, Pizza Fusion and Pollo Tropical.
For people looking to save even more money, passengers can register for Tri-Rail's Employer Discount Program, which offers a 25 percent savings on Tri-Rail's already-low fares. The program is free and easy to join, plus members can purchase a Tri-Rail Monthly Ticket for just $75 and enjoy unlimited monthly service along with the benefits of "Rail Rewards."
To learn more about Tri-Rail's "Rail Rewards," visit www.tri-rail.com. For train schedules and more information, call 1-800-TRI-RAIL.
